CHALLENGE:

To produce a set of images of Keilhauer’s Olo chair line prior to manufacturing. In producing these images, Ignition had to be cognizant of the high aesthetic standards of this industry.

SOLUTION:

We produced 12 high resolution images of the chair in different material configurations and colors. The final images were indistinguishable from high quality studio photography.

HOW WE DID IT:

Upon receiving CAD files from Keilhauer, we simplified the data to enable construction of images for advertising purposes. This model also allowed for easier texture mapping of materials provided as swatches by the agency. The translucent aspects of the chair’s plastic construction required special attention to the product’s lighting to ensure photorealism.

Keilhauer Olo Brochure (PDF/8meg):